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Mid-State Health Center
THE ASK:
Refresh on the Mid-State Health Center logo and create a brand identity system including program logos and service lines.
THE ANSWER:
A simplified design, expanded color palette, enhanced usability. The new visual system builds brand recognition through alignment to master brand standards.
Main Logo Before & After


Rise Logo Before & After


Updated Brand

Mid-State Health Logo Suite
Colors and Icons


Brand Identity System

Main and Service Line Logos


Program Lockups


Mid-State Health Collateral
Business Cards

Word Template

Envelope

Powerpoint Template



Other Featured Work



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